Helping Employees Re-enter the Workforce

by Aaron Green

The reality today is that more employers are hiring workers who have been out of the workforce for a period of time. Perhaps your new employee is a former stay-at-home-mom who decided it was time to get back to work, or perhaps she was enticed out of retirement after her employer discovered her skills couldn’t be easily replaced. Some new workers will have recently experienced a prolonged period of unemployment because of the current economic conditions. Figures from the Bureau of Labor Statistics show that over the past year the median duration of joblessness has been more than 19 weeks, which is the highest level it’s been since the BLS started tracking it in 1967.

Whatever the scenario, employers should be aware that employees re-entering the workforce may initially be more productive if provided with some extra care to make their transition back to work smooth and successful. Here are some tips for helping the formerly unemployed successfully re-enter the workforce:

One of the first steps is to help new employees calm their new job jitters. Many employees who re-enter the workforce experience anxiety and fears of performing poorly. Keep an eye out for stress-related symptoms like low self-esteem, fear of making mistakes on the job, difficulty concentrating or insomnia. Some specific ideas are to:

  • Create a personal plan for success – a plan that articulates what is expected in the new job, how they will be measured and defines success will help the new employee focus and alleviate assumptions and miscues.
  • Pair them with a mentor – introduce and connect the new employee with a veteran staff member who can not only ‘show them the ropes’ but also provide perspective on workplace culture. The mentoring can be informal — where you simply make the introduction and let the new employee know that the veteran is there if they need them; or more formal, in which case you orchestrate planned meetings or events.
  • Offer counseling – if a valued employee is struggling with adjusting to the workplace it may be beneficial to arrange for professional counseling sessions. Depending on the need and your organization’s resources, these could range from sessions with the internal HR department, group workshops with an outside professional or one-on-one sessions with a specialist.

If it’s a life change that has kept someone out of the workplace, e.g. caring for family, tending to health issues or other personal reasons, try to understand the life change and its impact on the person’s work performance. And if possible be flexible to the employee’s needs while holding the person accountable to results and high performance.

Perhaps your new employee is actually a former employee as well. According to a Career Builder survey of 2,924 hiring managers, 26 percent of employers who had laid people off in recent years were planning on bringing some of those layoff casualties back. There are a lot of benefits to rehiring former employees, including cost-effectiveness, efficiency, higher retention rates and faster on-boarding processes.

For employers looking to maintain relationships with former employees and incorporate them in a candidate pool, an online alumni network can be extremely helpful. Whether you create a custom web site or intranet for this purpose, or utilize Facebook and/or LinkedIn, an online network allows you to keep alumni updated on company news and job openings. The effort you make toward alumni relations can range from maintaining a database with individual contact information and skill sets to organizing events for alumni.

Many of the tips I mention above are considered good general workplace practices for all employees, and are particularly important now in order to adjust to a “new normal” workplace that includes managing employees whose career paths have been affected by the Great Recession.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

 

Professional Staffing Group Earns Top Client Satisfaction Award

Professional Staffing Group (PSG) has been named to Inavero’s inaugural 2010 Best of Staffing™ list. Best of Staffing, presented by CareerBuilder, is the nation’s only client satisfaction award that recognizes exceptional client service in the staffing industry. Professional Staffing Group went through a rigorous client survey process to be considered for the award. The average Best of Staffing winner received a score of 9 or 10 out of 10 from 74 percent of their clients, compared to just over half of clients for the average staffing firm.

How did Professional Staffing Group make the list?

Professional Staffing Group secured their place on the list by exceeding the national staffing industry Net Promoter Score® benchmark for client satisfaction by at least 22 percent. The Net Promoter Score methodology is a standard metric for measuring client satisfaction. Beating the industry average Net Promoter Score by more than 22% proves that Professional Staffing Group truly provides exceptional service in the field of staffing.

Tips for Managing in the Flexible Workplace

by Aaron Green

Flexible workplace options can be great perks to offer workers. Polls have shown that they are the most desired work benefits among employees and they are also a good way for employers to attract or retain talent. However, if flexible work options are not managed well they can be ineffective or even counterproductive.

Flexible work options range from flextime to flexplace and include: varying starting and finishing times to the workday; part-time work schedules, working from home or telecommuting; job sharing, workers selecting their own shifts, and flexible leave or time-off provisions.

Following are some tips for managing employees with flexible work arrangements:

Understand that flexibility is a mindset – offering flexible work options means acknowledging that there is more than one way to do things. It’s also recognition that workers have a life outside their jobs and that each employee has different life/work needs and desires and that those can change over time.

Communicate, communicate, communicate – to work well in a non-traditional setting, the flexible working employee must have strong communication with their manager, their team and anyone else they work with. Communication should be frequent, easy to do and take various forms (in-person, phone, email). Communication will help everyone understand the work being done but can also help managers gauge when the flexible work situation is working effectively.

Use technology to facilitate flexible work situations and good communication – a flexible-working employee won’t be able to succeed if their technology is inferior to traditional workers. Incorporating new technologies or devices – such as video conferencing, instant messaging or web-based file sharing – can improve the experience as well.

Remember that a flexible work arrangement is a benefit – employees and employers should treat it accordingly. Set clear expectations that there has to be effort from both sides in order for the situation to work. The benefit may be one that is “earned” or that is offered when an employee proves they can handle the option or agrees to meet certain expectations. Managers should maintain benchmarks for checking on employees’ progress and success.

Set clear expectations – in order to gauge success, you’ll need to establish clear ground rules and make sure appropriate evaluations are in place. In the case of remote workers, managers can’t rely on an employee’s presence and activity to gauge his or her efforts; they’ll need to measure deliverables and results (which should be the gauge for all workers anyway). While providing clear instructions, guidelines and deadlines is important with all employees, .these activities take or an even greater importance with employees working remotely or who are not in the office when their boss is.

Don’t give up water cooler exchanges -flexible work arrangement can make it more difficult to gauge important employee attributes, like effort and attitude. In traditional work situations managers rely on casual and unscheduled ways to check-in with employees and ensure workers are engaged and on track. Don’t overlook the importance of providing remote employees with motivation and confirmation of their work’s value.

Consider career growth– as employers, we arrange flexible work situations because we value our employees so it’s important to allow for and encourage career growth within the flexible work arrangement. In other words, don’t let the fact that a valued employee has a flexible schedule stifle their career and the value they can bring to your organization.

Change the culture – Certain employees with traditional work arrangements may feel resentful of colleagues with flexible arrangements. Take the time to explain why your company has the flexible arrangement. Try to win skeptics over by explaining the advantages of the flexible approach to the employee as well as how it benefits the organization. Yesterday’s detractor could find their personal situation has changed and they now value a flexible arrangement of their own.

Know the law – Flexible work arrangements can sometimes add a layer of complexity to the workplace. You will want to make sure you know what your rights and responsibilities are under employment law. When necessary, get advice from experts.

Measure results not time served – The driving idea behind many flexible work arrangements is that results matter more than the amount of time an employee spends working in the office.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

Reference Checks are More Important Now than Ever Before

While reference checks have always been an important part of the hiring process, recent employment trends have made them even more important.

Recent trend – covering gaps in employment with inaccurate information
The recession has kept large numbers of people out of work for extended periods of time. In fact, 4.3 percent of the labor force has been out of work for more than six months-a level much higher than after any other recession since 1948.

Some companies exclude any and all unemployed candidates from consideration. Candidates know companies may view their lack of employment negatively and some cover gaps with inaccurate experience. While I am not a proponent of universally ruling out unemployed candidates (in fact, I recently blogged about how excluding unemployed candidates is a bad recruitment strategy), dishonest candidates must be ruled out. What to look out for:

  • Self-employed candidates: You need to assess if any meaningful level of work was actually performed. I respect candidates with a good work ethic who did whatever they could to earn income during the recession, but be careful to not be fooled by candidates who embellish too much.
  • Working for family or friends: Same concern as with self-employed candidates. I once did a reference check to a family member who told me the candidate didn’t really work there. Rather than cover for the candidate, the family member was concerned about a bad reflection on her business so she told me the straight story. I never would have known had I not performed the reference check.

Recent trend – fabricating in-demand skill sets
In spite of high unemployment, certain skill sets remain in high demand. While it is acceptable for candidates to highlight their most desirable skills, there is an increased number of candidates who cross the line and simply make up skills and work experience that they don’t have. If you hire these deceptive job seekers, you run the risk of finding out the hard way that their experience was not what you thought it to be.

Recent trend – Media inspired lies
Sensational stories in the media about employees who lied their way to money and power while duping employers and co-workers along the way cause some candidates to think telling lies about their background is acceptable conduct.

Best practice for reference checks

Use the back door

Standard reference checks are of limited use. By standard I mean you call the references that the candidate provides. Expect these hand-picked people to say only good things about the candidate. You need to use your network and speak with someone at the organization where the candidate worked who will give you candid information (or, alternatively, a customer the candidate serviced). Many people in recruiting refer to this as a “back door reference.”

The goal here is not necessarily to “dig up dirt” on the candidate but rather to get a more complete and unbiased picture of the candidate in order to make the most informed decision possible. Be discrete and take care not to create any problems for a candidate who is conducting a confidential search.

The challenge is finding a person who will be honest and open with you. It is easy if you know someone at the organization where the candidate worked; if you don’t know anyone, work at it. Try social networking sites (i.e. Linked-in), send an email around your office or to your friends or alumni group, simply ask “do you know anyone who works at XYZ Company?” If your candidate worked locally it is highly likely that you will get a hit if you reach out to your contacts. Back door references are well worth the extra effort since they can prevent bad hires or provide the information that prompts you to make the right hire.

Good advice
For excellent guidance on how to conduct reference checks, read the book “Who” by Geoff Smart and Randy Street. Smart and Street recommend a total of seven reference interviews for key hires: three past bosses, two peers or customers, and two subordinates. To save yourself time and increase the likelihood you reach you reach the reference, they recommend you ask the candidate to contact the reference to set-up the interview. Smart and Street also recommend five simple questions to ask on reference calls:

  1. In what context did you work with the person?
  2. What were the person’s biggest strengths?
  3. What were the person’s biggest areas for improvement back then?
  4. How would you rate his/her overall performance in that job on a 1-10 scale? What about his or her performance causes you to give that rating?
  5. The person mentioned that he/she struggled with __________ in that job. Can you tell me more about that?

Since many people don’t want to provide negative information on reference calls you will need to pay attention to both what people say as well as how they say it and press for details. A positive reference will be unmistakable; it will be full of unqualified compliments.

Following the above guidelines will help ensure that you’re getting what you want in a candidate and making informed hiring decisions. While I am sympathetic to the struggles of job seekers in these difficult economic times, desperation is breeding dishonesty and hiring managers must remain diligent about candidate screening and reference checks.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

Five Ways Social Media Can Help Your Recruiting Efforts

by Aaron Green

Hiring activity is predicted to increase for the second half of 2010, so recruiters must have their candidate pipelines primed to compete for talent. Here’s why social media, such as blogs and social networking sites (e.g. LinkedIn, Twitter, Facebook), should be part of your recruiting strategy:

Blogging drives traffic to your site and builds brand recognition
If you have the resources, i.e. the time, energy and a bit of skill, regularly blogging about your industry or about career-related issues can generate significant brand awareness and drive traffic to your website. A blog on your domain can attract links, attention, publicity, trust and increase your site’s search rankings. (Because blogs are generally updated more frequently than regular website pages, they can rank higher in searches.) Offering comments that add value to someone else’s blog is another way to generate a following.

Online professional networks can increase the quality of hire
Social networks aren’t just for sharing photos and updates about where you are or what you’re doing at a given moment. They can also be an important tool for networking professionally. Professional networks range from industry-specific or job-specific groups on LinkedIn, to community websites for a particular industry, to corporate alumni networks. Members tend to keep their contributions on a professional level and share information or gather data related to their industry or profession. Job searches are typically a key component of these networks and job queries or posts can uncover candidates that wouldn’t also appear in response to a job board post. Mining alumni networks is another tactic that yields high-quality candidates, as they are already familiar with the company and have an easily accessible performance record.

Social media enhances job postings
It is widely accepted inside the recruiting industry that online job postings are not a very effective way to find job candidates. In fact, recruiting through job board postings are often referred to as “post and pray” because it’s a strategy based on hope rather than action. Of the countless training programs designed to help recruiters find the best candidates, none of them emphasize job boards as a strategy – rather, they focus on networking and direct recruiting. And since many social media tools emphasize networking it is natural to reason that combining job postings with online networking will yield better results. In fact, incorporating your Facebook fan page and LinkedIn groups into your job posting strategy can increase your chances of success. For one, they increase the number of people that see your posting. Secondly, they make the job posting an interactive discussion by allowing interested folks to comment on the post and by allowing you to immediately see who is interested in the post and all of their profile information. And for those of us who can’t ignore job boards altogether, social media can help us drive more qualified candidates to our job posts.

Social media allows you to customize messages to your audience
In the same way you may be using different email campaigns to target different distribution lists, you could establish multiple brand personalities on Twitter. One Twitter account could be the official company brand, one could be a “Jobs@OurCompany” Twitter account that only tweets about job openings (or related info) and one could be a “personal” Twitter account for senior leadership that reflects the personal musings and lends personality to your social media efforts. This practice allows followers to select the “channel” or voice they’re most interested in. The end result is more qualified and higher quality followers who are more likely to engage and respond.

Social media can help you identify and engage with passive candidates
Passive candidates are candidates who aren’t openly seeking and applying for jobs. Although they may not respond to a job board post, they could be active online as part of a social network, blog community or Twitter list. Connecting with them or with groups of their peers allows you to build a relationship so that when they are ready to seek a new job (and make the transition from passive candidate to active candidate) you will already be engaged with them.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

Excluding Unemployed Candidates is a Bad Recruitment Strategy

by Aaron Green

I feel the need to comment on a recent recruiting trend, which is that an increasing number of companies are only interested in hiring people who already have a job. My feeling is that this strategy is misguided and results in missed opportunities for top talent.

Let’s start by looking at the reasons why companies might take this approach. In general there are two reasons why companies exclude unemployed candidates:

  1. Companies believe that most unemployed candidates are not working because they are less qualified than employed candidates.  Making this blanket assumption is simply off-base. While some candidates may be less qualified, many are highly qualified. There are many reasons why people end up unemployed that have nothing to do with the person’s talent, work ethic, and overall value as an employee.
  2. Efficiency: Since there are so many people unemployed, recruiters get bombarded with applicants for job openings. Screening out unemployed applicants makes the process more efficient.

While I’ll agree taking this approach might make the hiring process more efficient, it does not make it more effective. This approach is a short cut, and there is a cost to this short cut; excluding unemployed applicants potentially eliminates top talent from consideration. On certain searches you might be able to get away with the short cut approach, but I would suggest you resist the temptation. Instead raise your standards and look at a wider candidate pool which includes unemployed applicants.

I’ll provide two more reasons why considering unemployed applicants is beneficial:

  1. The Federal government has been making it more enticing for employers to hire unemployed workers. A 2010 tax break just took effect stating that employers who hire an unemployed worker are exempted from paying that worker’s FICA (social security) contributions for the rest of the 2010 calendar year. Firms that hire unemployed workers and keep them employed for one calendar year are also eligible for an additional $1,000 credit.
  2. Unemployed top talent may be more willing and eager to start work and come with fewer strings attached than someone who has to leave their current employer. If you are looking to move quickly to fill a role, you will likely end up saving time by finding a qualified applicant who may be available to start sooner and with less reservation.

While it’s not illegal for recruiters or hiring managers to require candidates to be currently employed, it is an unproductive practice for employers interested in hiring the very best talent available.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

Retention: Employees’ Plans and Employers’ Views Do Not Connect

by Aaron Green

It is official: the recession has receded and Massachusetts employers are starting to hire again. Last week, Boston Globe writer Robert Gavin reported on a forecast prepared by Northeastern University economist Alan Clayton-Matthews which estimates that Massachusetts added more than 12,000 jobs in the first quarter of this year and predicts that 200,000 Massachusetts jobs will be created in the next five years.

In addition, I have some first-hand information that employers are hiring. My company, Professional Staffing Group (PSG), regularly surveys our Massachusetts clients, and our latest survey compiled in April showed that almost half of employers expect to increase staff in the next 12 months. Looking back to PSG’s Q4 survey, when companies were asked when they expected staffing levels to increase, the most common response was “unknown.” In the April survey, only 8% responded “unknown” in regard to hiring plans for the next quarter; contrasting these responses tells me that employers are becoming more confident regarding hiring.

Employers are not very worried about retention

The recent PSG survey told us that employers aren’t expressing great concern about retention and employee engagement issues. Only 12% of employers view retaining top talent as a significant problem, and 19% of employers view employee engagement as a significant problem.

Employers are not spending money on HR programs related to retention

Our survey also asked employers whether they anticipated increased spending in areas such as reimbursement for continuing education, professional certification, training and development, travel, or tradeshow or seminar attendance. In all HR areas except for one, employers don’t expect to spend any more money than they did in last year (2009 was a year when most employers cut spending). Internal training and development stands out as the only area in which substantially more employers expect to increase spending than those expecting to decrease spending (3 to 1 ratio). The fact that employers do not expect to spend much in this regard will not help retention.

Employees plan to make career changes

Last August, during the height of the recession, a survey of 1,000 employees by CareerBuilder.com found that more than half of employees polled planned to make a career change or go back to school when the economy recovered.

The Disconnect

If Massachusetts is going to be adding jobs as forecasted by Alan Clayton-Matthews and as represented by PSG’s clients who responded to our survey, where are the employees going to come from to staff these new positions? Sure, unemployment will decrease but that won’t cover the gap. Even now certain in-demand skill sets are in short supply. It is simply unrealistic to believe that a substantial number of jobs will be created in the local area and also believe that retention will not be impacted.

A call to action for employers

Think again about the CareerBuilder survey result that more than half of employees polled plan to make a career change or go back to school when the economy recovers. What would you do if half your employees left their jobs? It is a scary thought. Hopefully your company has already taken steps to build or maintain employee loyalty (see my article on building employee loyalty during a recession). Now is the time to evaluate your programs and policies to ensure you are doing all you can to retain your employees.

Aaron Green is founder and president of Boston-based Professional Staffing Group and PSG Global Solutions. He is also the vice chairman of the American Staffing Association. He can be reached at Aaron.Green@psgstaffing.com or (617) 250-1000.

This article was originally posted on the On Staffing HR Column on Boston.com.

Staffing Firms See Demand Rise for Contract Workers

Originally posted in Boston Business Journal – by Keith Regan

Locally and nationally, businesses are hiring more contract labor as they adjust their workforces to keep pace with a still-uncertain economy, a trend that has long been a precursor to more widespread employment growth.

At Professional Staffing Group in Boston, the number of workers on assignments is up 50 percent over the past eight months, said company President Aaron Green. “Over the past couple months, we have started to see the demand spreading to smaller-sized companies,” he said. “But I still wouldn’t call the market robust.”