Ask A Recruiter: Tailoring A Resume

Q: I don’t really have to edit and update my resume for every single job I pursue, do I?

 

A: Allow me to be a little tongue in cheek here. Of course not…as long as you don’t mind having fewer interviews.

 

Just keep in mind that the more interested you are in a particular job, the more tailoring your resume to that specific job will help you achieve your goal. If you were a close relative or friend, I’d tell you to tailor your resume to any job you apply. And, it’s not that hard.

 

You know why? Because the employer has already told you what they’re looking for. All you have to do is show them how your experience and skills match what they’re seeking. Take a look back at the job description. Now read it again. That description is going to be your guiding light as you review and edit your resume for the job opening. The first person who reviews your resume often refers to themselves as a “screener”. This means your goal is to get them to not say “no” to your resume.

 

Let’s start at the top. Although we don’t recommend it, many candidates like to include a career summary or their objectives at the top of the page. As we said in our previous post, Why Your Resume Didn’t Get Past the First Round, those statements may be important to you, but they’re not what the screener is looking for. If you have such a paragraph on your resume, it should mirror the job description exactly. If you have 4 out of 6 required skills, you should list those 4 skills and no other additional skills or qualifications.

 

Of course, you can only tailor so much; you are who you are. But you can change how you present yourself and your experience. The best way to do this is to use bullet points that directly correlate to job responsibilities. Highlight your current responsibilities that match those in the open job. Again, it’s not about highlighting what you think are your best attributes, it’s about highlighting the experiences that are most relevant to the job and those that best match what the employer is looking for.

“The best way to do this is to use bullet points that directly correlate to job responsibilities.”

Make your accomplishments stand out by making them easy and obvious for the recruiter to see. We tell candidates to think about “what they did” and turn that into an impactful accomplishment by quantifying it in terms of efficiency or time and costs saved.

 

For example, instead of saying that you are a “proficient user” of Excel, tailor this to better illustrate your proficiency, “as demonstrated by creating 14 spreadsheets per week, maintaining 26 weekly reports, and instituting pivot tables on weekly report in Excel.” Reading that will give the reviewer a very detailed and descriptive understanding of your capabilities.

 

Take it a step further by describing the impact your work had. For example, change “my primary responsibility was creating weekly reports for the executive team” to “By adding pivot tables to Excel, I saved senior management two hours of research time per week.”

 

Another way to change how you present your experience is by tailoring your previous job titles to the current position. Are you interviewing for a role as a marketing assistant? Highlight other positions you held as an ‘assistant,’ even if they weren’t in marketing. Consider tailoring the dates in your employment history so that your most relevant experiences are pushed to the top. We’re not recommending that you falsify any parts of your job history, but that you present your past experiences in a way that most closely matches what the prospective employer is looking for.

 

Again, remember that it’s important to write about accomplishments the recruiter is looking for and that best match the job requirements. Don’t include accomplishments — however great they seem — if they’re not relevant.

 

 

 

Jim Pickering has worked at Professional Staffing Group for 8 years. He started in PSG’s entry-level training program and is now a senior recruiting manager. Jim oversees a team that sources and pre-screens candidates for PSG’s clients.

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Ask A Recruiter: Are Cover Letters Important?

Q: Are cover letters important?

 

A: Yes, cover letters are still very important. They present a terrific opportunity to differentiate and sell yourself as the best candidate for the job opening.

 

Cover letters should always do more than just preview what’s in a resume. Job seekers can summarize and highlight their professional history and strengths, as well as specific soft skills and traits that they wouldn’t include on a resume.

 

Other things that you can include in a cover letter, but not a resume:

  • Talk about why you’re interested in the opportunity or the company – This is the primary purpose of the cover letter and something that the hiring manager will be looking for, especially if it’s not obvious from your resume.
  • Explain ‘red flags’ that may be in your resume – While you should stick to factual information on your resume, the cover letter is a good place to briefly explain things in your work history that may be questionable, such as an employment gap or your location.
  • Mention a personal connection– If you have a personal connection to the job opening, i.e. you know someone who works or worked at the company, and mentioning their name could help you get a foot in the door, the cover letter is a good place to communicate that connection. Of course, it’s advisable to get the contact’s permission first.

 

Some best practices for writing cover letters:

Length – Just like a resume, length is important. A cover letter should be no longer than a half page or 3-4 paragraphs.

 

Keep it fresh – As I mentioned above, the cover letter shouldn’t repeat what’s in your resume. Keep the content focused on why you’re a good fit for the company or position.

 

Address it to a specific person – It’s better to address the cover letter to a proper name than to use a general greeting such as “To Whom it May Concern.” Do your research; call and ask who to address in your cover letter.

 

Personalize it – Use the cover letter to differentiate yourself among other candidates by revealing who you are and what your personality is like. Consider the questions that interviewers like to ask and mention your career goals, aspirations, and/or where you see yourself in the future.

 

Demonstrate knowledge – The cover letter is a good opportunity to show that you’ve researched the company you’re applying to. Incorporate the research into your reasons for being interested in the opportunity or into an explanation of why you’re a good match.

 

Know your audience – While the cover letter presents a good opportunity to communicate your personal interests, it’s also important to match your style with the hiring organization. Different organizations have different workplace priorities and values that can depend on their size, industry, competitive landscape, whether they’re a headquarter location vs. a branch office, etc.

 

Always Proofread – Have someone proofread the letter for you before sending it. Nothing will get you eliminated faster than typos!

 

Gwendolen Andre is a Senior Group Manager on the Major Accounts Division at Professional Staffing Group. She manages four teams that work with a variety of clients within the higher education and healthcare industries.

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Ask A Recruiter: Why Your Resume Didn’t Get Past the First Round

Q: I haven’t been called for an interview for the past few jobs I’ve applied to. What am I doing wrong?

 

A: A decade ago, job seekers used resumes to get their foot in the door for an interview. However, in today’s job market, resumes are used to screen candidates out. Even if you’re qualified for an interview, your resume could prevent you from getting to that step, so it’s important that you have a bulletproof resume to avoid getting screened out. Here’s how it works: a ‘screener,’ who could be a human or could be automated software, quickly scans your resume and gauges whether it’s worthy to go to the next round where it will be given more careful consideration and where you’ll perhaps be invited in for an interview.

 

Screeners spend less than one minute looking over your resume so it’s important to show them your best attributes right away and not waste their time. Don’t bury your most essential or biggest accomplishment – put it right at the top of your resume. For example, if you’re a recent college graduate, your degree will likely be your biggest qualification. If you’ve worked in a certain industry or in a certain role for a few years, summarize that as your biggest qualification. Don’t waste important ‘real estate’ on your resume by putting a summary or your objectives at the top of the page. While those statements may be important to you, they’re not what the screener is looking for.

 

Here are other things that screeners look for:

 

A resume that’s easy to read – Think about it: the screener has a huge stack of resumes and not much time – are they going to want to dig in to a multi-page resume with cramped type? No. They want to see a sleek, easy-to-scan, one page document that highlights the candidate’s most important attributes.

 

Location – From the screener’s perspective, seeing that a candidate lives out of state or far from the job site is a red flag. They might assume that the candidate will need to relocate or want to negotiate commuting. While a resume may otherwise be very strong, if the screener has an abundance of candidates and needs to knock some out of contention, resumes that point out a long-distance address could go to the bottom of the pile. If you’re in this situation, try listing generic contact information (such as a gmail account) or putting your contact information at the bottom of the page.

 

Education–It’s not always the case that just because you have information to share, it should be included on your resume and the Education category is a good example. First, consider which is stronger – your education or your work experience – and put the stronger attribute at the top of your resume. If you’ve been working for a few years, it doesn’t make sense to highlight non-essential education information like the high school you went to or a GPA that isn’t very strong (3.8 or higher). If you are a new graduate and want to put the spotlight on your degree, it’s fine to highlight leadership experience from school or classes that are relative to your industry or area of work, but don’t highlight unimportant parts of your education.

 

 

Requirements – Some companies, especially large organizations, use tracking systems that pre-screen resumes. In this situation, it’s important that your resume contain the keywords that the software will be looking for. These keywords are taken from the job description, often they will be listed as “requirements” in the job description. It’s important to incorporate these keywords as often as possible in your resume – as long as they’re applicable, of course.

 

Hobbies & interests – While talking about a unique hobby could help a candidate appear to be well-rounded or break the ice in an interview, listing that hobby on a resume comes across as a waste of space. Screeners would rather see resumes that list skills, certifications and/or awards instead.

 

Spacing & formatting – One of the first pieces of advice resume writers receive is to triple check that there are no grammar mistakes and typos. Here is a second piece of advice: make sure your resume is formatted correctly throughout, that the font and size are uniform, and that everything is bolded and italicized that should be.

 

 

Jim Pickering has worked at Professional Staffing Group for 8 years. He started in PSG’s entry-level training program and is now a senior recruiting manager. Jim oversees a team that sources and pre-screens candidates for PSG’s clients.

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Ask A Recruiter: Tips for Working with a Recruiter

Q: This is my first time working with a recruiter. How can I make sure it is a productive experience?

 

A: Working with a recruiter can give your job search a big boost. While some parts of working with a recruiter are similar to the experience of searching on your own – e.g. the need to be prepared and responsive – there are some differences, too. To get the most from working with a recruiter, here are my tips:

 

Bring your A-Game For some reason, some candidates treat their first meeting or interview with their recruiter casually. While the recruiter is “on your side,” it’s still very important to make a good impression. The recruiter will use your initial conversations and meetings to help them determine your preparedness for meeting an employer and your “hire-ability.” Show up on time (or early). Dress professionally. Be prepared to answer the questions that typically come up in a job interview and also have questions of your own ready to ask the recruiter and get insight on the process.

 

Be prepared to tell your story. A “get to know you” meeting with a recruiter is different from a coffee date with friends. The recruiter needs data and detail to fully understand your situation. Before meeting your recruiter, take a look at your resume and add detail (go back and research it, if necessary) about the dates of each job, the salary, and any helpful details about your accomplishments.

 

Don’t hold back. Be prepared to share as much detail as possible about your current search, including the location, position, responsibilities, industries and specific organizations you are interested in, and your preferred start-date for a new job (ideally you should be ready to move into a new job immediately). Even if you’re just “testing the waters” and are not ready to discuss every aspect of a job search in detail, be specific about the things you can talk about.

 

Be transparent. When it comes to compensation, you might be tempted to “fudge” your salary history or give a range. However, doing so makes it more difficult for the recruiter to find you the right opportunities. The more detail you can provide to the recruiter, the better able they will be to help you find a suitable new position. Don’t be vague. Be clear about salary numbers, bonus, bonus structure and current benefits.

 

Have an open mind. Recruiters want to know what you’re looking for in a new job and what your priorities are. At the same time, try to limit your restrictions by avoiding statements like “I’ll only take a job with x percent salary increase” or “I only want to work in X area.” Try to cast a wide net, especially to start, and be open to a range when it comes to compensation.

 

About the Recruiter

Greg Menzone is a 10-year veteran of the staffing industry who has made hundreds of successful placements. Greg and the team he manages specialize in direct hire placement of accounting and finance professionals. 

 

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Ask A Recruiter: Negotiating Salary

Q: What tips do you have for negotiating salary?

A: This is a good question, because there are lots of factors to consider when it comes to salary negotiations.

My first recommendation when considering salary negotiation is to do research so you understand the market and how you and your salary, or salary offer, fit in it. Salary.com is a good place to start to get a base salary range relevant to your position and experience, but then you have to consider the employer’s situation, the job market (demand) for that position and the economy overall in your area. If you are interviewing for a new job, the salary you are offered is based on these things, as well as how your interview goes and whether or not you are currently employed and, if so, what you’re currently making, as well as how your experience and education compares to current employees and their compensation within the organization. The employer will make you a salary offer based on all of these factors. They may make another candidate a different salary offer for the same position.

Understanding the situation is important so that you go into the negotiation (or not) with the right expectations. In my work, it’s common to see candidates whose expectations are out-of-line get stuck without a job because they don’t get offers or turn them down because they are below their out-of-line expectations.

Once you have vetted your expectations, here are a few ‘do’s and don’ts’:

Do:

Understand what you’re worth – Understanding your value will help you enter negotiations with a realistic outlook. A recruiter can help you understand what salary range is appropriate for your industry and experience levels.

‘Monetize’ your skills – Where it’s appropriate, frame your work in terms that show real monetary value. For example, customer support skills can be framed in terms of how much time or money was saved by resolving issues faster.

Remember why you’re doing this – Think about why you want the job and what it is that you’re looking for. It shouldn’t only be about the money. Even if that’s an important factor, keeping the other reasons in mind will help you focus on the big picture.

Don’t:

Don’t mention money too early – Let the employer bring up the subject first. If you ask about salary too early in the process, it will seem as though this is your primary interest. Focus on getting the offer first! Some interviewers bring the topic up early to use it as a screening tool. In that case, you can respond with an honest answer about what you’re currently earning and what your hopes are, but you should also stress how important it is to you to find a rewarding job.

Don’t ignore other parts of the compensation package – Salary is only part of an offer; it’s important to consider the whole package and the other benefits being offered, such as healthcare insurance, retirement investment programs, tuition reimbursement, etc. as well as other aspects of the work like the size, culture and reputation of the organization, the commute and more.

Don’t lose track of the big picture – When candidates become too focused on one particular aspect of the job search – getting a raise of a certain percentage, being offered a certain job title – they run the risk of missing out on opportunities that might be right for them.

About the Recruiter
ImageFrank Gentile is a 20+ year veteran of the staffing industry and an experienced recruiter. As a Director at Professional Staffing Group (PSG) Frank oversees the permanent placement division. 

 

 

Ask A Recruiter: Temp-to-Hire

Q: What does the term “temp-to-hire” mean?

A: There are several ways you can be employed when working with a staffing firm: as a temporary employee, a temp-to-hire worker or as a direct-hire.

A temporary employee is someone who is employed by the staffing firm, but goes to work for a client of the firm. The client company manages the employee while the staffing firm pays the employee. A temporary job can last anywhere from several hours or one day to many months. Temporary employees are sometimes called ‘contractual,’ ‘seasonal,’ ‘interim,’ or ‘freelance.’

Direct-hire means that the firm’s client hires the employee directly. The staffing firm is used to recruit and screen candidates for the role, but once the employee is hired, they no longer have an affiliation with the staffing firm and go directly on the client firm’s payroll.

Temp-to-hire is a middle ground term and it means that the employee begins as a temporary worker, but if the job goes well he/she may be offered a permanent position. Sometimes this is also called ‘temp-to-perm’ or ‘right-to-hire.’

Sometimes an open position is designated as a temp-to-hire position right away, because the employer knows they want to fill the position with a permanent employee, but wants to use evaluate temporary workers in the role to find the best candidate. Other times the position is advertised as a temporary position, but the employee does a great job and the employer decides they want to make that worker a permanent staff member.

Many of the candidates we meet with would prefer to find a permanent position. However, temp-to-hire opportunities can be just as beneficial to the candidate as they are to the employer. There’s only so much information that each party can learn about the other in one or two interviews. It’s only when you’re immersed in the job on a day-to-day basis and interacting with co-workers and customers, that you can truly understand whether the situation is a good fit.

About the Recruiter

K-CoppinsKristen Coppins has 10+ years of experience in the staffing and recruiting industry.  As a Director and member of the management team at Professional Staffing Group (PSG), she oversees the new hire training and development program. Kristen is also a member of ASA’s Continued Education Committee.

Ask A Recruiter: Signs It’s Time for a Job Change

Q: I’ve been on the fence for a long time about whether I should look for a new job. Are there any tell-tale signs that it’s time to move on?

A: The answer to your question is different for every person, but in our experience there are several legitimate signs that it’s time to change jobs:

Not being challenged – Workers who have been in their position for a long time can become frustrated if they aren’t challenged with new responsibilities over time. If the job becomes stagnant, it can feel like there’s no opportunity for growth and that it’s not worth staying. However, if you find yourself in this position, I recommend first trying to fix the situation by sitting down with your manager and explaining that you’d like to be challenged more at work.

Lack of growth opportunities – Employees also like to be recognized for their growth with promotions and higher-level titles at work. If there’s little room to grow – for instance, if a manager’s or supervisor’s experience level is close to your own or their own growth opportunities are limited – it becomes difficult to see a path forward or future at the company. However, again, before deciding to leave, it’s important to validate your perception by talking to your manager about your interests. Perhaps there’s a growth path within the company that you haven’t noticed yet.

Passed over for promotion – Being passed over for a promotion can make employees feel neglected. While such an event can be an opportunity to talk about your future at the company and what it will take for you to be selected for promotion, it can also (especially if it happens more than once) push employees to the conclusion that there’s not an opportunity or future for them at the company.

Company instability – It’s said that “change creates uncertainty,” and at the workplace changes like a merger or acquisition, a new outsourcing strategy, or lay-offs can cause workers to feel as though their job is at risk. The changes can also cause opportunity – if your job is not eliminated there may be lots of new opportunities for you. However, if the company really appears to be shrinking and heading in the wrong direction, that could be a good reason to make your move.

Supervisor or manager is leaving – Many times people look to their supervisor or manager as a role model and aspire to be in their position someday. If that person decides to leave, it can raise doubts about whether it’s wise to stay yourself, i.e. if the person you admire and aspire to be has found better opportunity elsewhere, perhaps you will too. Of course, their leaving can also open up an opportunity for you to grow and take on their responsibilities.

Culture change – Workplace culture can be an important factor in job satisfaction, and if the culture of an organization changes and is no longer what it used to be, or what attracted you originally, it may be time to make a change. Workers’ needs change over time, too. For instance, working for a fast-paced, fast-growing organization can be exhilarating and rewarding, but it can also cause burnout and prompt an employee to look for a different job in a more stable environment.

Job Description has changed – As I mentioned earlier, workers look for change in their job over time, especially changes that give them the opportunity to learn new skills or take on new responsibilities. However, when a job changes in a way that minimizes the employee’s responsibilities or they feel their role at the company is being threatened, it could be a sign that it’s time to move on.

About the Recruiter

greg-menzone-pic1Greg Menzone is a 10-year veteran of the staffing industry who has made hundreds of successful placements. Greg and the team he manages specialize in direct hire placement of accounting and finance professionals. 

Ask A Recruiter: Deciding Between Multiple Job Offers

Q: After interviewing for a long time, I’m about to have more than one job offer to consider. Do you have any advice on how to make the right decision?

A:  Congratulations on receiving multiple job offers!

When it’s time to make a tough choice, I recommend creating pros and cons lists. I always tell candidates to make a list of the top three things they are looking for in a new job and it’s not too late for you to do this, too. Having a written reminder of what you’re looking for will make it easier to decide if a job offer is right for you.

For example, I recently worked with an HR professional who had told me that advancing her career was a top priority. We found an opportunity for her that would meet this goal– the new job opportunity offered more responsibilities and room for growth – but it also would mean a longer commute. The commute was a serious consideration for this candidate, since she has a young child at home, but she had prioritized her desires, and after careful consideration, she decided that pursuing career advancement was the most important objective for her at this time.

As you think about your priorities, here are some categories to consider:

Long-term career objective – It can be tough to take yourself out of the ‘here and now’ and imagine how a brand new job will develop over the long term. However, it’s important to consider how the role aligns with your long-term career objectives or how it can help your career in the long term. For instance, if you are a software engineer considering different types of work – perhaps one that involves a heavy amount of coding and one that is focused more on project management – if you are qualified for both positions, you might be tempted to take the one that pays more. But it’s important to consider what skills you’d develop in the different roles and how your responsibilities could develop over time in each position, as well as how much growth you’ll have in the position.

Your everyday role – Think about what you’ll be doing on a daily basis, including your role at the company, responsibilities and with whom you’ll be reporting to and working with.

Type of Employer – There’s a big difference between doing the same job at a startup and at a global corporation. Some people thrive on the culture at a small business where they can be exposed to a little bit of everything and other people prefer working in a more structured environment with access to larger networks. The type of company you work at will impact your professional development opportunities, the types of mentors you will find, your training and how many peers you’ll find in a similar role. Many times your career reputation is linked with your company’s reputation, too.

Location – For some people a short commute is a critical factor when considering new jobs. If it’s important to you, consider overall commute time, public transportation options, nearby amenities, parking and any other commuting factors.

Compensation – I don’t like to see candidates place salary at the top of their priority list, but it’s obviously an important consideration. Consider benefits and perks as well as salary when weighing an offer.

Everyone feels differently about these categories and feelings can change over the years. It’s important to consider what matters most to you when weighing your work options.

Jess-Salerno-photo1About the Recruiter
Jessica Salerno Incerto has 10+ years of experience in the staffing and recruiting industry. As a director and member of the management team at Professional Staffing Group (PSG), she oversees career placement, client consultation and management and training. Jessica is also a member of NEHRA’s Diversity Committee. 

Ask A Recruiter: Appropriate Office Attire for Interviews

Q: I’m new to the workforce (just graduated college) and not sure how to dress for interviews. What do you recommend?

A: First, congratulations on your graduation and on knowing that first impressions and appearances are important in a job search.

Sometimes new graduates don’t realize that they should invest in an interview suit or plan to have access to one. There are recruiters who will tell you never to put a mission statement on your resume and those that will tell you it’s an essential part of the resume. Similarly, there are interview experts who will tell you it’s important to match your outfit to the office style, i.e. wear business casual if that’s what current staff wear. However, I feel it’s important to always look as professional as possible even if you’re dressed more formally than the office norm when you interview. Even if the office where the interview will take place is laid back in style, I recommend wearing a suit. Playing it safe with your interview attire eliminates the chance that you’ll offend the interviewer.

For men, this means wearing a fresh button-downed shirt and a plain, conservative tie. For women, it’s important to wear stockings when wearing skirts and closed toe, heeled shoes.

Some other tips:

  • No matter what you wear on your commute, change into proper shoes before you enter the building and have a bag to store your commuting shoes.
  • Keep jewelry to a minimum and eliminate noisy bracelets, big earrings, eye-catching jewels.
  • Make sure makeup is conservatively applied.
  • Reduce odors by keeping cologne and perfume to a minimum and not smoking right before the interview.
  • Consider removing facial piercings for the interview.
  • Tie long hair back.
  • Have a portfolio or nice notebook to take notes in.
  • Invest in resume paper and have smooth, clean extra copies of your resume available.
  • Keep your phone out of site and be sure to turn it off completely so that vibrations or other notifications don’t distract from your interview.
  • Don’t bring your own coffee to the meeting. Feel free to accept coffee or water if it’s offered to you, but finish the drink in your Dunkin’ Donuts takeout cup before the interview.
  • Make sure anything that you wouldn’t wear while working in the office – such as sunglasses and hats – are stored appropriately out of sight during the meeting.

About the Recruiter
Katy-LeVeque-photo
Katy Leveque is a Senior Group Manager at PSG.  Katy learned the recruiting business from the ground up.  She joined PSG shortly after graduating college over five years ago and today Katy oversees the service teams that support some of PSG’s most valued clients.

 

Ask A Recruiter: Positioning Yourself for Management Roles

Q: I’d like to move into a management role. How can I position myself and convince my boss or a new employer I’m ready?

A: It’s a bit of a Catch-22 that employers prefer to hire people with management experience for management roles, making it tough to break into that level of employment. When candidates with non-management experience move into these roles, it’s typically after working in the same company for awhile, i.e. employers also like to cultivate managers from within their organization.

However, it’s not impossible to move into a new management position. To do so, I recommend:

Demonstrate mastery of your current role. If you haven’t been in your current position long enough, it may be too soon to be considered for management. Go the extra mile to get recognized and demonstrate consistency over time. This will earn you the right to ask for the next step, or it will prompt your employer to come to you.

Let people know of your interest. If you’ve been there a long time, have you expressed interest? Find out what you need to do to qualify.

Make sure you’re in line with, and that you support and reflect, the corporate culture. Reinforcing corporate culture is part of the management role so employers look for management candidates who are good examples of their company values.

Act like a leader. Demonstrate that you’re capable of managing others and look for leadership opportunities, e.g. managing projects, leading presentations and people. Ask for new responsibilities and show initiative.

Split your role. If you have an in-demand skill set, it may be possible to create a player/coach situation where you continue to perform your work, but take on manager responsibilities and oversee or assist other group members.

About the Recruiter
frank-gentile-2Frank Gentile is a 20+ year veteran of the staffing industry and an experienced recruiter. As a Director at Professional Staffing Group (PSG) Frank oversees the permanent placement division.