Professional Staffing Group (PSG) has been awarded a 2013 Staffing VOICE “Best of Class” Award from the American Staffing Association (ASA). This national annual awards program recognizes the best ASA member communications campaigns in 10 categories, from direct mail to social media campaign. PSG was recognized for its outdoor advertising campaign of coordinated ads at Boston MBTA stations and on trains, outdoor posters, taxi “toppers” and a full bus wrap.
The ASA Staffing VOICE Awards competition recognizes the voice, originality, innovation, creativity, and effectiveness—or VOICE—of ASA member communications campaigns. A panel of communications experts judge entries in four award classes based on general appeal and overall quality, content and message, originality of approach, target audience, and objectives.
The Best of Class Award, conferred at the discretion of the judges panel, honors the top campaign in each entry class. The award recognizes the judges’ choice for exceptional achievement in communications.
The 2013 ASA Staffing VOICE Awards competition was sponsored by CareerBuilder, an ASA corporate partner providing customized products and services to help staffing firms increase their exposure among candidates and potential clients.
All the winning entries and the crystal awards will be displayed at Staffing World 2013, Oct. 8–10 in Orlando, FL. The full list of winners is available at ASA Central.